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An understanding of companies linked in whatever way to the car industry
Ongoing relationships with the press and journalists
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Because of its specialisation, the
a comm automobile agency is capable of quickly understanding customers’ strategic needs, positioning them relative to their competitors and recommending legitimate positioning alternatives.
Because of its familiarity with the automobile industry, a comm is able to respond quickly, explaining and promoting innovations and competitive advantages in an optimal way. Each message is adapted to the various targets in question (journalists, vendors, internal departments, dealers, franchises, consumers, etc.).
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a comm automobile can rely on a skill base which covers the entire group : publishing, photography, graphic design, event management, strategic consultancy for marketing, communications and press relations, relationships with journalists, guests, clients, etc.

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A familiarity with the press and its journalists forms an integral part of the agency’s internal culture, not only as a result of having organised a very large number of press events but also because of close ties with Outsider Agency, a ‘press agency’ subsidiary run by journalists and photographers. Our customers enjoy the direct benefit of one of the best press portfolios to be found anywhere, updated regularly as a result of daily contact with our team and the press.
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